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      During the early years of this time period, the American Christmas 
      lighting industry "found its own" so to speak. The public was now really 
      beginning to embrace the idea of lighting their trees electrically, and as 
      many more towns and cities were wired for electricity the variety of 
      lighting outfits on the market grew dramatically.  The advertising efforts 
      of Morris Propp, the founder of the M. Propp company were instrumental in 
      bringing the idea of electric Christmas lights to the public's eye during 
      this time. (See The Morris Propp Story also 
      on this site.) Store shelves featured a mixture of both the leftover "old 
      fashioned" carbon lamps and the new tungsten cone bulbs, but tungsten 
      filament cone shaped lamps were the standard for the high quality sets by 
      the late 20s. These series wired outfits (when one lamp burns out they all 
      go out) were soon to be common in American homes.  
      Safety concerns 
      brought about the formation of national standards for "decorative" 
      lighting, which were overseen by the infant Underwriters Laboratories. By 
      1930, most homes were using the now-standard two bladed wall plugs, making 
      decorating with electricity all the more convenient. The NOMA Electric 
      Corporation, which was shortly to become the largest manufacturer of 
      Christmas lighting in the world, was formed during the late 20s, changing 
      forever the decorative lighting industry. (More details about the 
      formation of NOMA can be found at The NOMA Story 
      section of this site). Below and on the next several pages,  you'll 
      find many examples of lighting outfits from this era, presented in the 
      approximate order of their appearance on the market.  
       
  
      
        
        
          
            
            Outfits from the earliest part of this era 
            can be exceedingly difficult for the collector to date accurately. 
            The early 1920s were transitional years, and consumers were likely to 
            see "old fashioned" carbon filament lamps sold alongside the new 
            tungsten filament ones. All shapes of light bulbs were offered as 
            well. As we move  
            toward the latter half of this decade, most sets were offered with the 
            smooth or textured cone C-6  
            miniature based lamps exclusively in their outfits. | 
           
          
            | 
            Date | 
            
            Manufacturer  | 
            
            Notes | 
            
            Outside of Box | 
            
            Inside of Box | 
           
          
            | ca 
            1921 | 
            Five 
            Seas Trading | 
            
             We'll start this 
            section off with an unusual outfit, courtesy of Rob  
            Runge. This is a rare outfit from Louis Szel's Five Seas Trading 
            Company. Szel was a pioneer in the early Christmas lighting 
            industry, concentrating mainly on importing lamps from Germany and 
            Austria. This is only one of three outfits this collector has seen, 
            and features unusual ground-glass covered composition sockets, an 
            effort to simulate snow. The outfit originally included German 
            twisted lamps, but now has later GE C-6 cone type lamps from the 
            1950s. Many of the sockets still retain their original soft copper 
            positioning strips, an aid to fastening the sockets on the tree 
            branches. Szel was later to become one of the founders of the famous 
            NOMA Electric Corporation.  | 
            
            
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            | ca 
            1922 | 
            
            USALITE | 
            
             An interesting set 
            that uses an early form of the Tatchon connector to facilitate the 
            addition of more lights. The lamps are tungsten filament examples 
            with an exhaust tip. This set is an example a late use of this style 
            of lamp.  | 
            
            
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            | ca 
            1921 | 
            
            Triangle | 
            
             From the Triangle 
            Electro
            
             Trading 
            Company comes this outfit using the "new" smooth cone lamp style. 
            The box is rather plain, but the outfit does include an early 
            Inspector's Tag, promoting the quality of the outfit.  | 
            
            
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            | ca 
            1922 | 
            
            Franco | 
            
             This outfit 
            contains 8 smooth cone carbon filament General Electric lamps. 
            Carbon filaments are exceeding rare in American made smooth cone 
            lamps, and were offered only during the two or three years when GE 
            was sponsoring the transition from carbon filaments to tungsten 
            filaments in their Christmas lamps. (The Japanese manufactured 
            smooth cone carbons for a period of about eight years or so in the 
            1920s.)  The outfit retains its original lamps, and even has 
            the cover cap for the end of cord add-on connector. Note that the 
            lamp colors are not duplicated within the string, and include an 
            uncommon shade of yellow as well as pink and purple. The box art 
            suggests other uses for this "Yere Round" set, which include Porch 
            Parties, the 4th of July, Lawn Parties Halloween and House Parties.  | 
            
            
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            | ca 
            1923 | 
            Tree 
            Light | 
            
             Despite the fact 
            that the cover and inner flap of this very hard to find outfit 
            declare that the "Tree Light" brand is a trade mark, this collector 
            can find no evidence of the mark ever being registered. The cord is 
            unmarked as to maker, and the outfit contains eight smooth cone 
            carbon filament Japanese lamps. The outfit also includes an 
            extension socket. The ends of the box state that the set is American 
            made and the model number is 2X. The American made nomenclature 
            refers to the cord set only, not the lamps.  | 
            
            
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            | ca 
            1923 | 
            Yale | 
            
             This Yale Brand 
            outfit originally included eight German pine cone lamps and an 
            eight socket string with porcelain sockets. The set is now equipped 
            with Japanese pinecone lamps, most likely later replacements. This seems to be a late 
            use of ceramic socket material, as by the time this set was offered, 
            composition was in widespread use for festoon construction. This may also be an example of 
            the use of leftover stock, as the Yale Electric Corporation was a 
            later incarnation of the Interstate Novelty Company, an early and 
            prolific manufacturer of Christmas lighting outfits.  | 
            
            
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            | ca 
            1923 | 
            
            Decorative Products Corporation, a division of Haupt, Incorporated | 
            
             Another late use of 
            materials, this outfit included an old fashioned junction box, 
            rather than a Tatchon-type connector. Also included were older 
            carbon filament lamps.   | 
            
            
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            | ca 
            1923 | 
            
             Messervey's | 
            
             This outfit 
            demonstrates an early use of tungsten pine cone shaped lamps that 
            were hand painted. Messervey's also operated across the Canadian 
            border. The company mainly distributed figural lights, and was not 
            in business very long. The box art used on their containers was 
            quite "generic", and can be found on later boxes by other 
            manufacturers as well.  | 
            
            
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            | ca 
            1923 | 
            
            Messervey's | 
            
             Here is a set of 
            figural lights from Messervey's of Buffalo, New York. These lamps 
            were the company's main product during their short period of 
            operation. The set includes a Santa Claus figure, a snowman, banana, 
            bulldog on a ball, a frog, a man smoking a pipe, a pear and a fish.  | 
            
            
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            | ca 
            1923 | 
            
            Propp | 
            
             This set is 
            extremely rare. A very early "multiple wired" outfit, the set 
            contains 7 candelabra based 120 volt lamps with carbon filaments. 
            These lamps burn at a very high temperature, which makes them a bit 
            too dangerous to be effective Christmas lights. Despite the 
            advantage of independently burning lamps, sets of this type were not 
            big sellers. Multiple wired outfits did not become popular until 
            later, when in 1927 GE developed lamps that used coiled tungsten 
            filaments which burned at a far lower temperature.   | 
            
            
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            | ca 
            1923 | 
            Propp | 
            This 
            Propp set includes figural lamps from Japan, including (from left to 
            right): a monkey, fish, strawberry, pine cone, banana, frog, Santa, 
            and a dove. All these lamps have carbon filaments. The red sockets 
            on the festoon are quite rare and are not often seen. | 
            
            
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            | ca 
            1924 | 
            
            Propp | 
            A 
            classic outfit by Propp, by far the most prolific early lighting 
            manufacturer of this time period before the formation of NOMA 
            Electric. Note the use of the Propp brand 
            One-4-All connector, complete with screw on cover. This is the 
            standard series wired miniature base outfit. Variations of this box 
            can be found with a green or yellow border around the cover art. 
            Propp offered many different lighting outfits in variations of this 
            classic box, some of which included less expensive cords or imported 
            lamps.  | 
            
            
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            | ca 
            1924 | 
            
            USALITE | 
            This 
            is a late use of carbon lamps, probably to get rid of old stock. | 
            
            
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            | ca 
            1924 | 
            
            Monowatt | 
            This 
            is an unusual light set that includes a set of eight cardboard 
            glitter-covered reflectors, used to increase the brilliancy of the 
            electric lights.  | 
            
            
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            | ca 
            1924 | 
            
            Rainbow Electrical Mfg. Co. | 
            A very 
            rare find, this circa 1924 outfit from Rainbowlites is in absolutely 
            mint condition and has never even been taken out of the box. The 
            cord is still factory wrapped, and all of the smooth cone Mazda 
            light bulbs are original to the outfit. The set is in the best 
            condition of any on this site. The lights were found in a packed 
            shipping box, ready to mail, in the far back of a local department 
            store's attic. For some reason, it was never mailed, and has been 
            protected in the shipping box ever since. The festoon has the 
            unusual red sockets that are not commonly found. | 
            
            
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            | ca 
            1924 | 
            Owl 
            Electric | 
            A 
            typical inexpensive set of series wired miniature base lights in a 
            colorful box. | 
            
            
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            | ca 
            1924 | 
            Onyx 
            Electric | 
            This 
            outfit comes with pinecone lamps from Germany.     | 
            
            
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            | ca 
            1924 | 
            
            Sunshine Christmas Tree Outfit Company | 
            
            Circa 1924, this interesting outfit uses  
            Japanese carbon filament lamps and has a picture of a Lionel train 
            on the box cover. It is unusual for one company to advertise the 
            product of another company on their own box, and this is the only 
            example of such a practice I've found on Christmas lights. Perhaps 
            the two companies are somehow related, but I have no solid facts to 
            support this theory. | 
            
            
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